Equity is one of the most valuable — and often most misunderstood — parts of startup compensation. This guide was created in partnership with ESO Fund, combining financial expertise with practical people strategy.

Inside this guide:

  • How to explain FMV, strike price, and vesting clearly

  • What to communicate at each stage of the equity lifecycle

  • How to navigate post-termination exercise conversations

  • How equity fits into total rewards strategy

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